With scientific advances during the COVID- 19 pandemic and expansion of artificial intelligence (AI) in research, there has been a simultaneous increase in misinformation about data collection, privacy, and sharing in clinical trials. This increase has been compounded by general mistrust in the clinical research industry partly because of problematic practices, such as data manipulation, withholding of safety information, and inaccurate or even non-existent results reporting. All these issues contribute to the public, patients, caregivers, and even health- care professionals being inadequately informed about clinical research and related data usage. Through transparency, clarity, and honesty, trust can be rebuilt. Recognising the clinical research landscape has changed over the last decade and that currently available information is not developed or formatted in ways that can be easily understood, we describe creating widely accessible videos and infographics to support data literacy, utilising the most recent tools and technology for content development and dissemination.        

Medical Writing. 2024;33(3):46–53. https://doi.org/10.56012/gyeg6536