Social Media: A tool that can benefit public health? - Volume 29, Issue

The global use of social media has changed access to health information, and the internet has become its primary source for the general public. However, judging health information on social networks remains difficult for nonmedical readers since…

From the Editor - On social media: Once a passive observer – now an active user - Volume 30, Issue

It is with great pleasure that I write my first editorial for this amazing issue on social media. The idea of this issue came to me in 2019, inspired by two special colleagues.

I had social media accounts even before I became a medical writer. I rec…

Social media, communication challenges, and the role of a scientific writer in standing up for science - Volume 30, Issue

Social media and other communication technologies are great tools to raise awareness regarding public health challenges and measures to overcome them. At the same time, these modern technologies are used to spread misinformation and conspiracy…

Capitalising on social media marketing to raise confidence in COVID-19 public health information and vaccines - Volume 30, Issue

Widespread misinformation about COVID-19 has incited harmful behaviour that has undermined the public health response to the global pandemic, and posed a major threat to public health. To our detriment, social media has contributed to the spreading…

Social media - Volume 30, Issue

Immuno-oncology: Harnessing our immune system to fight cancer - Volume 27, Issue

The history of immunotherapy to treat cancer began in 1891 when the American surgeon William Coley performed intra-tumoural injections with inactivated bacteria in patients with advanced sarcoma, in an attempt to stimulate anti-tumour immunity.…

HIV vaccine clinical trials: An overview - Volume 27, Issue

More than 30 years after the discovery of the human immunodeficiency virus as the agent that causes AIDS, an effective vaccine against this deadly disease has yet to be developed. The pathway to the development of a vaccine has been riddled with…

Tweeting publications: A short DIY guide to Twitter copywriting for medical writers - Volume 30, Issue

The reach and impact of social media have made this communication channel the latest in a number of multidimensional communi - cation tools to be employed in health research. Social media has become a com - muni cation tool to reach various…

Medical Devices - Volume 30, Issue

Hello, medical device fans! Social media is increasingly integrated into all aspects of our daily lives, even for many of you non-digital natives (myself included). In this issue, we look at how the medical device industry is beginning to utilise…

Science communication: A guide to creating online scientific content that engages - Volume 30, Issue

Science communication plays an important role in educating the public about scientific knowledge. Until recently, publishing in research journals and presenting at science conferences were the only options available to scientists for sharing their…