Medical Writing Writing for Lay Audiences Elements of storytelling in medical journalism

Volume 24, Issue 4 - Writing for Lay Audiences

Elements of storytelling in medical journalism

Author: Sonya Collins

Abstract

Medical journalists marry the techniques of technical medical writing and storytelling in their work. They need a high-level understanding of the science behind the story, but they must also skilfully employ techniques that draw in readers who may feel the topic is too complex for them. Journalists do this by hooking readers with the stories of the real people affected by the science and painting verbal pictures of hard-to-grasp concepts.

Keywords: Journalism, Medicine, Storytelling
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References

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