Medical Writing Writing for Lay Audiences President's Message

Volume 24, Issue 4 - Writing for Lay Audiences

President's Message

Dear EMWA Members,

As we came together in the historic city of The Hague in November 2015 for another successful and enjoyable conference, we were particularly delighted to welcome our Benelux members who turned out in force. The usual EMWA egalitarian spirit was boosted with a little cocktail shaking and salsa dancing this time around. These great socials were the icing on the cake of a packed learning programme: 21 foundation and advanced level workshops bolstered with a fantastic range of free events including the InScience Communications-sponsored lunch symposium; a question and answer session on the first EMWA Special Project, the CORE (Clarity and Openness in Reporting: E3-based) Reference project; an update on the second EMWA Special Project, the PVSIG (Pharmacovigilance Special Interest Group) and the lively Freelance Business Forum - and all in 2 days!

As memories of The Hague settle, and we approach the end of 2015, it is time to think about our hopes for the coming year. As elections for the Executive Committee are around the corner, please consider the contribution you might make. We need committed people to help shape the future of our association. Remember the key aspirations that underpin EMWA's growth and longevity: retaining experienced members and influencing our industry. If challenges like these make your creative juices flow, why not step forward?

In such a deadline-driven industry, we all need to rest at times, so I wish you all a relaxing festive season. With your feet up, browse this December 2015 issue of MEW on writing for lay audiences, and look forward to the new-look MEW in 2016 with our new publisher. Happy 2016!

Best wishes,

Sam Hamilton


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Writing for lay audiences
President's Message
Writing for lay audiences: A challenge for scientists
Patient education accessibility
Legislation and the lay audience: Challenges of communicating benefit and risk in the light of new regulations
Medical writing for two audiences – The RMP public summary
Layperson summaries of clinical trial results: Useful resources in the vacuum of regulatory guidance
Package leaflets for medication in the EU: The possibility of integrating patients’ perspectives in a regulated genre?
What do writers need to know about user testing?
Medical journalism: Another way to write about science
Elements of storytelling in medical journalism
A stroll through the medical blogosphere
Writing narrative style literature reviews
News from the EMA
Profile: An interview with Laura Carolina Collada Ali: On the peculiarities of working for independent research organisations
The Webscout
In the Bookstores
Regulatory Writing
Lingua Franca and Beyond
Gained in Translation
English Grammar and Style
Out On Our Own


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Editoral Board


Raquel Billiones


Evguenia Alechine

Jonathan Pitt

Managing Editor

Victoria White

Deputy Managing Editor

Alicia Brooks Waltman

Associate Editors

Anuradha Alahari

Jennifer Bell

Nicole Bezuidenhout

Claire Chang

Barbara Grossman

Sarah Milner

John Plant

Sampoorna Rappaz

Amy Whereat

Section Editors

Daniela Kamir


Jennifer Bell


Nicole Bezuidenhout 

Digital Communication

Somsuvro Basu

EMWA News 

Ana Sofia Correia 

Gained in Translation

Ivana Turek

Getting Your Foot in the Door

Wendy Kingdom / Amy Whereat

Good Writing Practice

Alison McIntosh 

In the Bookstores

Maria Kołtowska-Häggström

Lingua Franca and Beyond

Maddy Dyer


Lisa Chamberlain-James

Medical Communications/Writing for Patients

Payal Bhatia

Medical Devices

Evguenia Alechine

My First Medical Writing

Anuradha Alahari

News from the EMA

Adriana Rocha


Tiziana von Bruchhausen


Clare ChangZuo Yen Lee 

Regulatory Matters

Sam Hamilton

Regulatory Public Disclosure

Claire Gudex

Teaching Medical Writing

Louisa Ludwig-Begall / Sarah Kabani

The Crofter: Sustainable Communications

Louisa Marcombes

Veterinary Writing

Editors Emeritus

Elise Langdon-Neuner

Phil Leventhal

Layout Designer

Chris Monk